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@ -1795,6 +1795,7 @@
- ### Definition of Innovation #flashcard - ### Definition of Innovation #flashcard
id:: 648adeaf-19e3-4987-a5d1-d0f6b21e814e id:: 648adeaf-19e3-4987-a5d1-d0f6b21e814e
- Innovation is :-> successful implementation of a new or - Innovation is :-> successful implementation of a new or
id:: 648b42e9-846d-441d-9588-5878b036cc53
significantly improved product (good or service), or significantly improved product (good or service), or
process, a new marketing method, or a new process, a new marketing method, or a new
organisational method in business practices, organisational method in business practices,
@ -1802,6 +1803,7 @@
- ### Categories: - ### Categories:
- Product innovation - Product innovation
- Advantages #flashcard - Advantages #flashcard
id:: 648ba6cf-fb81-49b4-88fc-585414facef1
- Increased market share - Increased market share
- Public relations – e.g. news coverage - Public relations – e.g. news coverage
- Enhanced reputation as an innovative company - Enhanced reputation as an innovative company
@ -1814,6 +1816,7 @@
- Competitive advantage - Competitive advantage
- Process innovation - Process innovation
- Advantages #flashcard - Advantages #flashcard
id:: 648ba6dd-3e44-4c80-a5ad-cd24eeaa972b
- Reduced costs - Reduced costs
- Improved quality - Improved quality
- More responsive customer service - More responsive customer service