diff --git a/pages/总复习2023t1.md b/pages/总复习2023t1.md index 29c615b..a866889 100644 --- a/pages/总复习2023t1.md +++ b/pages/总复习2023t1.md @@ -1795,6 +1795,7 @@ - ### Definition of Innovation #flashcard id:: 648adeaf-19e3-4987-a5d1-d0f6b21e814e - Innovation is :-> successful implementation of a new or + id:: 648b42e9-846d-441d-9588-5878b036cc53 significantly improved product (good or service), or process, a new marketing method, or a new organisational method in business practices, @@ -1802,6 +1803,7 @@ - ### Categories: - Product innovation - Advantages #flashcard + id:: 648ba6cf-fb81-49b4-88fc-585414facef1 - Increased market share - Public relations – e.g. news coverage - Enhanced reputation as an innovative company @@ -1814,6 +1816,7 @@ - Competitive advantage - Process innovation - Advantages #flashcard + id:: 648ba6dd-3e44-4c80-a5ad-cd24eeaa972b - Reduced costs - Improved quality - More responsive customer service